Exchanging links with related sites will definitely boost your traffic, but not all sites will want to do this with you. Perhaps they need some incentive in order to link to you, other than simply a reciprocal link. The best incentive is a pay-per-click scheme, whereby, if they put a link to you on their site, you offer to pay them $0.0X for every person who clicks on the link!
Setting up your own Pay-Per-Click scheme
Though it sounds quite daunting, it is actually very easy
to set up your own pay-per-click scheme, because there already
exist companies on the web that will administer the program
for you! All they ask is a modest deposit to start your scheme,
and they also charge a certain percentage commission on each
valid click received. Here are two well-known companies that
will handle your pay-per-click scheme:
ClickTrade
ClickTrade is a web-based service for advertisers and direct
marketers who want to setup an affiliate program for their
web site and for site owners who want to earn cash by joining
affiliate programs. ClickTrade allows advertisers and direct
marketers to pay affiliate partners on a per-visitor (click),
lead or sale basis. You can accept or reject partners, customize
payout rates by partner and track click-thrus. At time of
writing, the minimum deposit required to start a programme
is $400. Their commission rate is 30% of the payout amount.
ClickXchange
ClickXchange allows web site owners to send and receive traffic
on a pay per click, sale or lead basis. There is no setup
fee, and the affiliate payouts are managed for you. You can
accept or reject partners, and track click-thrus. At time
of writing, the minimum deposit required to start a per-click
programme is $100, and for a per-lead or per-sale programme
the minimum is $250. Their commission rate is 30% of the payout
amount.
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